The 1 Sentral business centre is located in the northwest corner of Kuala Lumpur Sentral, a prime location in the heart of the city. Although 1 Sentral is just outside the central business district, Kuala Lumpur Sentral is known as a transportation hub and as one of the designated Multimedia Supercorridor (MSC) locations. A Government designated zone, the MSC is designed to leapfrog Malaysia into the information and knowledge age. The zone aims to attract companies with tax breaks and facilities such as high speed internet and proximity to the local international airport. 1 Sentral is a 30-storey office tower covering an acre and is equipped with facilities such as mini auditorium, gymnasium and recreational area. Its architecture has integrated a variety of design techniques that make it eco-friendly and aesthetically-pleasing. Restaurants, top hotels and shopping centres are all within a five- to 10-minute walk from the business centre.